Media Strategy & Activation

Programmatic Advertising Services

Partner with our expert media team for refined digital advertising strategies that optimize ad spend and effectively connect with your target audience.

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A Person Surrounded by Media

Your platform and
partner for growth

Confidently navigate programmatic advertising with us. Overcome data privacy challenges, optimize media activation, and measure ad campaign success using cutting-edge digital advertising technology.

Programmatic
Campaign Planning

Create high-performing programmatic advertising campaigns with a data-driven, privacy-first approach. Maximize results, minimize waste, and precisely target your specific audience, ​​ensuring a successful programmatic marketing strategy.

Leverage progressive datasets to increase performance

Access privacy-compliant targeting options

Develop customized media and targeting strategies

Combine omnichannel reach with data-driven precision

A Person Beside Two Website Ads

Programmatic
Ad Creatives

Work with our industry experts to craft and align captivating programmatic ad content that resonates with your target audience and drives engagement.

Streamline the creative development process

Turn a single creative asset into a variety of media formats

Programmatic
Campaign Activation

Leverage our expertise to execute high-performing programmatic advertising campaigns across multiple platforms, optimizing ad spend and ad placement for maximum reach, engagement and ROI.

Execute cohesive campaigns across channels and devices

Continuously monitor and optimize ad campaign performance

Programmatic
Campaign Measurement

Gain insights for optimizing cross-platform ad campaigns, ensuring strong performance, and reaching your target audience throughout the journey.

Evaluate ad campaign success by any measure

Gain direct line of sight into results with real-time reporting

Customize your approach with third-party pixel tracking

Leverage the latest technology and analytics tools

Online programmatic
platform attribution

Brand Lift
CTR
Orders (pre, online)
Revenue, ROAS & ROI
Viewability

Offline programmatic
platform attribution

Store Visits
Store Sales (beta)
Visitation Lift

Outsized campaign performance
in every consumer category

4x

ROAS

A beer brand launched a new product,
outperforming lookalikes by 40%

AlcBev

-81%

eCPA

An OEM used Contextual Audience Extension to drive results when identifiability dropped to 35%

Auto

$28

Peak ROAS

A beverage company increased messaging impact & awareness w/custom segments

CPG

-72%

CPA

A global pharma company reduced CPA vs. benchmark w/semantic audiences

Pharma

+229%

CTR

A public company used contextual targets to successfully reach a niche audience

Public Sector

-80%

CPO

A fast-growing chicken brand reduced
cost-per-order vs. baseline

QSR

+32%

VCR

One of the largest online retailers improved VCR by 32% & CTR by 48% vs. benchmark

Retail

+205%

Reach

An agency boosted reach w/audiences + contextual segments in SSP vs. DSP benchmark

SSP

+125%

Traffic

A telco provider used personalized messaging & contextual targets to drive lift in web traffic

TelCo