Media Strategy & Activation
Uplevel your activation
Partner with our expert media team to drive outsized performance through progressive omnichannel strategies.
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Media Strategy & Activation
Partner with our expert media team to drive outsized performance through progressive omnichannel strategies.
Overcome data privacy challenges, optimize media activation and accurately measure your success with confidence.
Build campaigns for optimal performance, with a data-driven, privacy-first approach that maximizes results and minimizes waste.
Leverage progressive datasets to increase performance
Access privacy-compliant targeting options
Develop customized media and targeting strategies
Combine omnichannel reach with data-driven precision
Collaborate with our team of experts to develop creative content that captures attention, inspires action and drives meaningful engagement.
Streamline the creative development process
Turn a single creative asset into a variety of media formats
Leverage our expertise to execute high-performing campaigns across channels, optimizing your campaigns for maximum reach, engagement and ROI.
Execute cohesive campaigns across channels and devices
Continuously monitor and optimize performance
Establish effective measurement plans that empower you to make informed decisions, with actionable insights to optimize campaigns at every stage of the customer journey.
Evaluate campaign success by any measure
Gain direct line of sight into results with real-time reporting
Customize your approach with third-party pixel tracking
Leverage the latest technology and analytics tools
Online attribution
Brand Lift
CTR
Orders (pre, online)
Revenue, ROAS & ROI
Viewability
Offline attribution
Store Visits
Store Sales (beta)
Visitation Lift
4x
ROAS
A beer brand launched a new product,
outperforming lookalikes by 40%
AlcBev
-81%
eCPA
An OEM used Contextual Audience Extension to drive results when identifiability dropped to 35%
Auto
$28
Peak ROAS
A beverage company increased messaging impact & awareness w/custom segments
CPG
-72%
CPA
A global pharma company reduced CPA vs. benchmark w/semantic audiences
Pharma
+229%
CTR
A public company used contextual targets to successfully reach a niche audience
Public Sector
-80%
CPO
A fast-growing chicken brand reduced
cost-per-order vs. baseline
QSR
+32%
VCR
One of the largest online retailers improved VCR by 32% & CTR by 48% vs. benchmark
Retail
+205%
Reach
An agency boosted reach w/audiences + contextual segments in SSP vs. DSP benchmark
SSP
+125%
Traffic
A telco provider used personalized messaging & contextual targets to drive lift in web traffic
TelCo
