Alchemy Podcast

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Doug Zarkin, Vice President – CMO, Pearle Vision

Episode

186

May 24, 2023

Doug Zarkin, Vice President – CMO, Pearle Vision discusses taking a brand out of the "friend zone", leveling up the in-store experience and creating distinction in a commoditized category.

Jeff Ragovin

Host

Case study

Doug Zarkin

Vice President & CMO – Pearle Vision

Case study

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