Alchemy Podcast
All episodes
Episode
77
December 29, 2020
Jackson discusses launching the Burt's Bees CBD line, the power of high-quality consumer targeting, and why cannabis audiences are the new gateway to growth for big brands.
Audience Targeting
Pre-built and custom audiences tailored for a perfect fit
Contextual Targeting
Effective, privacy-safe targeting without cookies
Contextual Audience Extension
Model segments of pageswhere your audience is most likely to be
Media Strategy & Planning
Align your brand with contexts and avoid conflicts